33000ft
FFG’s own brand B2C ecommerce brand
Profile
- Established in the Chinese market; 2012
- In top 10 Chinese outdoor brands on Tmall
- Selling exclusively B2C
- Supported by 25 in-house team members
- Full research, design and development department
- Access to market leading fabrics and technologies
- Reliable supply-chain infrastructure
Performance; 2017
- Top single day; $30,000
- Highest monthly sales; $1,100,000 (November)
- Quantity sold; 320,000pcs
- Total annual sales; $4,000,000
Aspirations; 2018
- Targeted annual sales; $5,500,000
- Quantity; 450,000 pcs